Benefit N°3 – CRM M&A : Better engage customers with personalized Marketing

Align Marketing and Sale to retain & gain more customers

The customer servicing team needs to regularly distribute information to Customers. Information such as dealflow reports, or newsletters, need to be distributed in a personalised and timely fashion across different channels.

Automation is a fantastic way to boost your nurturing marketing. Used correctly, it can streamline common tasks, eliminate the tedium of manual processes, and speed up your entire marketing and sales lifecycle.

Using a Marketing Automation Tool, you are always communicating with potential customers – and devise email and landing page templates that can be adapted to suit the individual requirements of each campaign.

Furthermore, by synchronising your CRM and Marketing Automation tool, you can leverage this information to engage, nurture, and eventually convince your leads to convert to customers.

 

 

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About Asklogix

Asklogix is a CRM software vendor, based on the Salesforce platform, designed for Financial Services.

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